Wednesday, 2 March 2011

Task 4: Who would be the audience for your media product?

Since 'Askew' is a thematic sequence, it doesn't reveal much in terms of the story of the film. Instead, it introduces the recurring themes and concepts that the story would be based on. Due to this, it is essential for the audience to connect the dots in order to understand the underlying themes. 

After looking at the bigger picture, one can conclude that this sequence's main theme is about gerascophobia, which is the fear of ageing. The voices in the background are that of a woman, so we can also expect her to be the protagonist of the film.

Therefore, in terms of social groups, I think Askew would appeal to young, working class women (25-35) since the story is set on a woman of that age and social group. The audience would also have to be educated, in order to make sense of the intellectual thoughts and questions the film may raise.
We also concluded that the title sequence is more of an unconventional one than conventional, and so it may appeal to sophisticated people who have an eye for creative and artistic things.



It would also appeal to older people, since the concept is, essentially about ageing, and this phobia is very common in people after the age of 40.



In spite of the fact that the voiceover in the sequence is that of a woman and the storyline may be based around her life, Askew isn't gender specific in terms of appealing towards an audience. This is because fear of ageing occurs equally amongst both; men and women.

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